My friend Jenny just opened a popular restaurant on a popular corner in Guiyang. The coagulated pig blood is a delicacy in Guiyang, as are the intestines of the pig. These are combined with noodles and broth to make a very popular noodle soup. Jiang is a famous name and a popular bowl of noodles known in Guiyang.  This is a franchise situation. I think Jenny has a winner.